Dr. Hammed Shamma

Dr. Hammed Shamma

Associate Professor at Marketing &BP Endowed Chair at the school of Business, at the American University in Cairo (AUC), Egypt.

Professor Shamma received his Ph.D in Marketing from George Washington University in Washington (USA), He also holds a Bachelor’s of Arts (BA) in Business Administration with a specialization in Marketing and Masters of Business Administration (MBA) with a double concentration in Marketing and International Business from the AUC.

Professor Shamma also provides training and consulting in the areas of corporate branding, corporate reputation management , marketing strategy, retail management, and customer relationship management.